Playson Partners with Light & Wonder in Canada & Global Market
Written by: Jonathan Rodriguez
Last Updated: Mon Feb 03, 2025, 10:39 AM
Read Time: 2 minutes
industry
Playson, a well-known online casino games developer, has reached a partnership deal with Light & Wonder. This partnership will give Playson access to the Canadian, UK, and Latin America markets by having their igaming titles available in the Light & Wonder platform.
Playson Eyes Canada iGaming Market
Light & Wonder is widely considered to be one of the premier online casino platforms available in the market. Their content marketplace is utilized by some of the biggest operator brands from across the globe, providing them with access to more than 3500 games from a host of third-party studios. This allows them to build personalized, mobile-ready player experiences and stay ahead of regulatory changes.
The reach Light & Wonder has on key iGaming markets, namely the UK, Latin America, and Canada online casino environments, was one of the key reasons why Playson partnered with Light & Wonder.
Playson Sales Director Blanka Homor noted that their deal with Light & Wonder is a major milestone in our strategic roadmap, as we embark on the next chapter of our global growth,
“This agreement expands our reach and allows us to deliver our appealing titles to new operators and players. The launch of our titles across Dazzletag’s two brands is a great start, and we are confident this relationship will further elevate our presence in the ever-evolving online casino space.”
Moreover, the Playson-Light & Wonder partnership signifies the strength of Playson’s reputation as one of the most sought-after providers to operators globally.
Meanwhile, Light & Wonder Senior Director of Partnership Steve Mayes, Senior Director of Partnerships stated their company’s delight to be working with such a highly respected digital entertainment provider and deliver their portfolio to our network.
Furthermore, the partnership with Playson would bolster their commitment to offering operators the best game releases available,
“We look forward to other successful launches in 2025, as we continue to support our operators with diverse content,” Mayes added.
Additional Moves by Playson in the International iGaming Market
January has been a busy month so far for Playson. Along with establishing a foothold in the online casino gaming market in Canada, the company also sought to further enhance its UK market presence via launches with Flutter brands Betfair and Paddy Power.
This move was coming off the heels of an additional partnership with Gibraltar-based operator Lottoland in the EU market towards the end of 2024.
Jonathan Rodriguez
Jonathan Rodriguez is an avid basketball fan, and is often looking forward to the next upcoming NBA season when not checking out players' stats during games. He also likes to keep his ears on the ground for the latest rumblings in the online casino industry.
This site contains commercial content. We may be compensated for the links provided on this page. The content on this page is for informational purposes only. Betting News makes no representation or warranty as to the accuracy of the information given or the outcome of any game or event.
More INDUSTRY News on Betting News
Betting Industry News
ZenSports Acquires License to Operate in West Virginia
Jonathan Rodriguez12 hours ago
Betting Industry News
ELK Studios Now Operating in Ontario
Jonathan RodriguezMon Apr 7 2025
Free Betting Picks
NYY
CAR
DET
TOR
BOS
OTT
CHI
RMA
NYI
VAN
CWS
MIA
SEA
VGK
LAD
TOR
LAA
PHI
TEX
MIN
MEM
CHIApr 087:00 PM ET
CLE
See 15 expert picks for CHI vs CLE »
WAS
ATL
MIL
NOP
BOS
MIN
LALApr 088:00 PM ET
OKC
See 15 expert picks for LAL vs OKC »
BAL
HOU
CIN
GSW
SASApr 0810:30 PM ET
LAC
See 15 expert picks for SAS vs LAC »
DOR
AVL
PHI
SJS
STL
CGY
ASL
PAC
GDL
CRY
LEI
EVE
BRE
MIN
NE
NY
PUE
JUA
CLT
PHI
ATX
SEA
RSL
MTY
TOL
SD
HOU
SJ
CAZ
IPS
WHU
TOT
MAN
POR
MIA
QRO
FUL